Christchurch thinks Big for Aussie tourists
Mayor of Christchurch Bob Parker fronts an online campaign designed to bring Australian tourists back to the city.
27/09/12
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SMK's digital bulletin will keep you up to date with the latest developments in social media and digital across the Asia Pacific region.Digital action in the Asia-Pacific
Facebook extends audience targeting tools
Facebook is linking traditional online advertising to its own platform in a move that will make marketing more centralised.
25/09/12
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[READING] From zero to half-a-billion: CEO Jeff Lawson writers the perfect story for @Twilio via @gigaom http://t.co/4XGj0gB1JV2
twitter.com/smkapac
Socialomate simplifies multiple-step Twitter campaigns for marketers
Socialomate, a new tool aimed at marketers, enables users to cut down the time spent sending direct messages on Twitter.
24/09/12
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Smiggle builds successful online community for tweens
Smiggle's recently launched 'Colour Crews Master Key' campaign for tweens finds success on Facebook.
23/09/12
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Maggi Noodles launches crowdsourced Kung Fu movie
Fans of kung fu movies can write their own subtitles to a classic film through a new campaign for Maggi Fusion noodles.
13/09/12
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[READING] From zero to half-a-billion: CEO Jeff Lawson writers the perfect story for @Twilio via @gigaom http://t.co/4XGj0gB1JV2
twitter.com/smkapac
Credit Union launches cheeky “Facebook Fakes’’ campaign
Community First Credit Union's new campaign calls out Facebook users with unrealistic profile pics.
30/08/12
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Destination New South Wales encourages some ‘Our Time’
Destination New South Wales hopes to drive weekend travelers rural in their latest interactive campaign.
23/07/12
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