Aussie retailers risk falling behind online
Australian companies are falling behind in e-commerce and online shopping, according to a report from Experian Marketing Services.
04/10/12
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SMK's digital bulletin will keep you up to date with the latest developments in social media and digital across the Asia Pacific region.Digital action in the Asia-Pacific
Brands embrace the online influencers
Some of the world’s biggest brands are using online influencers and social platforms in innovative ways to engage with global audiences.
11/09/12
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[READING] From zero to half-a-billion: CEO Jeff Lawson writers the perfect story for @Twilio via @gigaom http://t.co/4XGj0gB1JV2
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Adobe Social counts the cost
The newly released Adobe Social allows businesses to track online media promotions for return on investment.
06/09/12
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CBA’s Bank of Facebook
The Commonwealth Bank works to launch a Facebook app this year in response to consumer demand.
12/07/12
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What the Yellow Social Media Report says for brands
We chat to Simon Betschel from Sensis about how Australian brands can be using social more successfully.
22/06/12
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[READING] From zero to half-a-billion: CEO Jeff Lawson writers the perfect story for @Twilio via @gigaom http://t.co/4XGj0gB1JV2
twitter.com/smkapac
Hubspot and Hootsuite join forces
The world of social media marketing is set to become a whole lot more streamlined with the merging of two online heavyweights.
15/06/12
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Barbie opens her closet to her biggest fans
SMK looks at how new technology and savvy PR made Barbie’s Dream Closet a reality.
03/05/12
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Expert profile: Kirsteene Phelan Etsy Australia Community Manager
Kirsteene Phelan has joined Etsy as AU Community Manager.
17/04/12
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